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Reviews:

By Supply Management.com
    With a forecast of 600 million users by 2012, social networking sites such as Facebook and LinkedIn have had a profound effect, especially on the younger generation. But will this kind of technology change the way we do business? The authors have tried to provide the answer with an enjoyable book, stocked with good examples.

By Processor Magazine
    Throwing Sheep: Book Offers Glimpse Into How Online Social Networking Sites Are Transforming Business.

By Life in 2 hours
    The narrative is simple but pretty insightful and thought provoking. The very fact that half-way through the book I feel compelled to pen down my thoughts and share with people, many of them unknown on a public medium should be testimony enough!!

By datacenterjournal.com
    “Throwing Sheep in the Boardroom” is a cute title that amply describes the initial perception of social networking’s impact on businesses.

By Ronan Harris, director of EMEA online sales and operations at Google
    This interesting book describes how companies are starting to embrace Web 2.0 as a means of enhancing performance and delivering bottom-line returns.

By Chris Brogan
  A video review on the book.

By Harold Jarche
    Throwing Sheep in the Boardroom could be sub-titled everything you wanted to know about social media but didn’t have the time ask. The book is definitely comprehensive and is complete with hundreds of stories about the effects of online social networking.

Articles:

article on Throwingsheep

Why CEO's Are Suddenly Embracing Web 2.0






article on Throwingsheep

Web 2.0: The ROI Case






The Business Advantages of Social Networking
July 2009
ICAEW Finance and Management Faculty.

Should Business Embrace Social Networking?
July 2009
EContent.

article on Throwingsheep

Online social networking;the challenge for corporations





Interview with Soumitra

Interview:Soumitra





Buzz:

The effect of Web 2.0 on leadership
August 31, 2009
Inspiration for You

Facebook and Twitter Are Revolutionizing Business
August 27, 2009
LDP Creative

Book Thoughts: Throwing Sheep in the Boardroom
August 5, 2009
David Harper's Insights

8 Options for your Summer Booklist
July 2009
Canada One.com

The not so cool things to do while networking online
July 24, 2009
Pandemonium of silence

Terra Orbita Conference RECAP: Why American Media Companies Should Look To Emerging Markets For Inspiration & Innovation
July 24, 2009
The Huffington Post

6 Things You Should Never Do on Twitter or Facebook
July 23, 2009
MoneyWatch.com

Does Your Company Have a Facebook, Blog or Wiki?
July 20, 2009
New Media in Motion- Everything that has a slightest thing to do with new media

Book Publishing 2.0 is Now!!
July 17, 2009
Beneath the Cover

A Great Book- Throwing Sheep in the Boardroom
July 14, 2009
Oxford College of Marketing

Throwing Sheep In The Boardroom
July 9, 2009
frrl.wordpress.com- Thinking Out Loud

It’s. About. Time.
July 6, 2009
PrattleNog

Throwing Sheep In The Boardroom
July 2, 2009
Post Tribune Online

Should Business Research Have Its Social Implications Made Explicit?
July 2, 2009
Ascribe Newswire

Evolution, Revolution and Punctuated Equilibrium
July 1, 2009
TechNewsWorld

Enterprise 2.0 key findings
July 1, 2009
Denis Pombriant- Beagle Research Group, LLC

Evolution, Revolution and Punctuated Equilibrium
July 1, 2009
eCommerce Times

Throwing Sheep In The Boardroom
July 1, 2009
AccMan

The Web 2.0 Social Networking Revolution: Q&A With Author Matthew Fraser
July 1, 2009
TechDay

Enterprise 2.0: WIki While You Work
July 1, 2009
BMighty.com

Evolution, Revolution and Punctuated Equilibrium
July 1, 2009
CRM Buyer

Enterprise 2.0 Reality Check
June 23, 2009
Intelligent Enterprise

#e2conf Tuesday schedule overview
June 22, 2009
Enterprise 2.0 Blog

Web 2.0: The ROI Case
June 22, 2009
Chief Executive

What's on Your Social Media Reading List- Part II
June 21, 2009
Emerging Web Memo

Throwing Sheep In The Boardroom
June, 2009
TechBlips

Enterprise 2.0 Preview: Social Networking Fires Up Business
June 18, 2009
Information Week

Enterprise 2.0 Conference – What to Expect – Day 1
June 17, 2009
Content Management Connection

Exclusive Interview with "Throwing Sheep in the Boardroom" Author, Soumitra Dutta
ictQatar.com

More than just social networking
June 11, 2009
Global Arab Network

Twitter's scareware distribution attack signals a new trend in social Internet security problems says Finjan
June 2009
ICT Review

Keynote Line-Up Announced for TechWeb's Enterprise 2.0 Conference 2009
June 2, 2009
PRNewswire.com

Is Web 2.0 Creating a Staff Productivity Paradox?
June 1, 2009
MyCustomer.com

Enterprise 2.0 Conference in Boston coming soon!
May 29, 2009
Trends in the Living Networks

When Job Seekers Invade Facebook
May 29, 2009
BNet

There is a journalism training crisis behind the financial reporting crisis, says Matthew Fraser
May 28, 2009
Journalism.co.uk

Netwroking goes virtual
Spring, 2009
Leading Edge Magazine

Matthew Fraser on Financial Journalism
May 25, 2009
Tom Van Hout

London ecademy meeting 21-5-09 The Grosvenor, Victoria - Speaker Mathew Fraser, featuring his book “Throwing Sheep in the Boardroom.”
May 21, 2009
Social Media Graffiti

Social networking changing world: Expert
May 19, 2009
The Peninsula On-line

Expert sheds light on role of social media
May 18, 2009
Gulf Times

Book reading by noted author at ictQATAR
May 17, 2009
The Gulf Times

A Brand-Builder's Bookshelf: Created By You
May 17, 2009
That Branding Thing

Topledere gør som Obama
May 15, 2009
Borsen, Denmark

Web 2.0 pioneer coming to Qatar
May 13, 2009
The PENINSULA

How to Turn Social Networking Into a Job Offer
May 11, 2009
Yahoo Finance

How to Turn Social Networking Into a Job Offer
May 11, 2009
US News & World Report

Catching the Sheep
May 8, 2009
Business Cloud 9

Silicon Valley's Wired Race for Governor
April 24, 2009
Fast Company Magazine

Oklahoma businesses use social media to spread news, attract customers, stay connected
April 19, 2009
Tulsa World

Is Facebook the new Wal-Mart?
March 25, 2009
MSN Finance Canada

Web 2.0 tools like Twitter, Facebook can foster growth in hard times
March 13, 2009
Computerworld

Web 2.0 tools can foster growth in hard times
March 13, 2009
The New York Times

Web 2.0 tools can foster growth in hard times
March 13, 2009
networkworld.com

Web 2.0 tools can foster growth in hard times
March 13, 2009
Infoworld.com

Twitter: Twitter and Facebook Advice from Forbes
March 13, 2009
Beyond Search

CEOs should be using social media
March 12, 2009
SmartBrief

Should CEOs Facebook And Twitter? Yes.
March 12, 2009
richgeecoaching

Should CEOs take Social Media Seriously?
March 12, 2009
SobelMedia

Online social network & Financial crisis经济危机中的在线社交网络
March 12, 2009
Economic Observer Online经济观察网

Forbes.com: Why your CEO should be on Facebook and Twitter
March 11, 2009
Internet Marketing Report

Yes, CEOs Should Facebook And Twitter
March 11, 2009
Forbes.com

Canadian Politicians and Web 2.0
March 11, 2009
Slaw.ca

Soumitra Dutta, co-author of the book,recently joined the FOX25 Morning News.
March 6, 2009
FOX25 Morning News

Throwing Sheep in the Boardroom
March 06, 2009
Talk is Cheap

Obama campaign 'demonstrated savvy mastery of Web 2.0' - Bluhalo
March 02, 2009
newmediamania.com

Throwing Sheep in the Boardroom Quote #9
March 02, 2009
www.winextra.com

Obama campaign 'demonstrated savvy mastery of Web 2.0'
March 02, 2009
www.bluhalo.com

When everything we do is on (the) line Soumitra Dutta, Roland Berger Chaired Professor in Business and Technology at INSEAD, on how online social networking is transforming our lives, work and world
March 02, 2009
Times Of India, Delhi

When job seekers invade Facebook
March, 2009
www.mckinseyquarterly.com

The Rise of Democracy 2.0: Five Reasons Why Web 2.0 Is Changing the Face of American Politics
February 28, 2009
OpEdNews.com

Turning social networking on its head: where horizontal and vertical networks meet
February 23, 2009
International Business Times - New York, NY, USA

Step 2.0 in the Web revolution
February 20, 2009
Athens Plus

Web 2.0: Security threat to your company?
February 17, 2009
SC Magazine US

Tweet, tweet
February 16, 2009
www.bookninja.com

Twitter’s secret: the law of unintended consequences
February 12, 2009
The Christian Science Monitor: Innovation

Online Social Networks Helped Elect Obama: New Book
February 06, 2009
India West

Online Social Networks Helped Elect Obama: New Book
February 05, 2009
indiawest.com US INDIAN NEWS

'Throwing sheep' is leading a boardroom revolution
February 05, 2009
Business 24-7

Social Networks and Web 2.0 Technology Were Key to Obama's Victory
February 02, 2009
MC Press Online

Putting Web 2.0 to work
January 30, 2009
Irish Times

Why business media failed to see the crisis coming
January 29, 2009
Financial Times

Business starts to take Web 2.0 tools seriously
January 28, 2009
Financial Times

Recession - good or bad for Enterprise 2.0?
January 28, 2009
Intranet Life

How Social Media Helped Barack Obama to Become the Most Powerful Man
January 28, 2009
News Blaze

Online social networking: The productivity paradox
January 27, 2009
HRZone.co.uk

Turning social networking on its head
January 26, 2009
The Edge Singapore

The rise of Democracy 2.0: Five reasons why Web 2.0 is changing the face of American politics
January 22, 2009
Business Intelligence - Middle East

Why your business should embrace web 2.0
January 22, 2009
Silicon.com

Online social network & Financial crisis经济危机中的在线社交网络
January 16, 2009
www.jrj.com 金融界网

Innovation is a horizontal exercise
January 11, 2009
The Financial Express

Online social network & Financial crisis经济危机中的在线社交网络
January 05, 2009
Business Watch Magazine 商务周刊

Facebook et LinkedIn attirent des adhérents grâce à la crise
January 05, 2009
Le Figaro

Out of work? It's time to get connected
December 21, 2008
MSNBC

Out of work? It's time to get connected
December 21, 2008
MSNBC

Need a new job? You can’t have too many friends
December 21, 2008
The National, Abu Dhabi, UAE

P.I. Podcast: Interview with Matthew Fraser of INSEAD [PODCAST]
December 18, 2008
Principled Innovation

Online social network & Financial crisis经济危机中的在线社交网络
December 01, 2008
Economic Observer 经济观察报

الشبكات الاجتماعية على الإنترنت: قوة الروابط الضعيفة
December 01, 2008
Aleqt.com

Sociale netwerksites profiteren van crisis
November 30, 2008
Medialogue

Online social network & Financial crisis经济危机中的在线社交网络
November 29, 2008
www.jrj.com 金融界网

Online social network & Financial crisis经济危机中的在线社交网络
November 29, 2008
www.chinanews.com.cn 中国新闻网

在线社交网与经济危机
November 29, 2008
Economic Observer, China

Working the web
November 28, 2008
Business Spectator

Joining online professional networks becomes 'must do' in crisis
November 27, 2008
International Herald Tribune

Online networks a magnet for job-seekers
November 27, 2008
The Peninsula

Online networks a magnet for job-seekers
November 27, 2008
The Peninsula

Online networks a magnet for job-seekers
November 27, 2008
Yahoo News Asia

在线社交网络 与经济危机
November 26, 2008
CBN Weekly

Online networks a magnet for job-seekers
November 26, 2008
The Telegraph

Online networks a magnet for job-seekers
November 26, 2008
Scientific American

Hard times help online networking sites
November 26, 2008
International Herald Tribune

Online networks a magnet for job-seekers
November 26, 2008
Forbes

Online networks a magnet for job-seekers
November 26, 2008
MSNBC

Online networks a magnet for job-seekers
November 26, 2008
STV.TV News

Coping with crisis via online social webs
November 25, 2008
Brunei Times

Coping with financial crisis via online social networks
November 24, 2008
Jakarta Post

Barack Obama and the Facebook Election
November 19, 2008
US News and World Report

Obama And The 'Facebook Effect'
November 17, 2008
MediaPost.com

Online Social Networking: The Strength of Weak Ties
November 14, 2008
MidEastYouth.com

Web slackers and bosses unite
November 08, 2008
The National, United Arab Emirates 

Obama's win means future elections must be fought online
November 07, 2008
Guardian, United Kingdom 

Online Social Networking and the Economic Crisis
November 02, 2008
Chief Executive Magazine 

Coping with the economic crisis through online social networking
October 26, 2008
Bangkok Post

Social networking sites thriving in tough times
October 24, 2008
Businesstimes Singapore

Publisher:

How many sheep can you count in your boardroom?
October 2008
WileyEurope

Throwing Sheep in the Boardroom: How Social Networking Will Transform Your Life, Work and World
October 2008
Wileyenews

Book release:

"Throwing Sheep in the Boardroom" will be released in the UK, Europe and Asia in November, 2008 followed by a release in the United States and Canada in January, 2009.

To view the book cover and description Click here [PDF]